AndBloom Event ’24

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On March 10th, we marked the fourth AndBloom celebration. This time, we gathered at Hotel Arena in Amsterdam.

This yearly event offers the vibrant Instagram community a chance to connect in person, transcending the digital realm.

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Category

event

Date

21/03/2024

Length

8 min read

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After months, sometimes even a year, of interactions on Instagram, there’s a unique joy in finally meeting face-to-face. Dancing to the tunes of DJ Sunny, who had previously graced an AndBloom event with her mixes, provided a perfect backdrop for conversations, laughter, and revelry, tailored specifically for our 40+ demographic. This time, Dutch singer Edsilia Rombley performed during intermissions and delivered an incredible show with her stunning voice.

The dress code for this year’s festivities was “Disco,” and the guests embraced it wholeheartedly. Women traveled from near and far, hailing from Germany, Scotland, Sweden, France, and even the USA. Just like the diverse tapestry of the Instagram community, the party itself reflected this rich diversity.

As the doors swung open, the lobby of Hotel Arena transformed into a portal to another era. Sequins and shimmering fabrics adorned every guest, a dazzling display of individuality woven into a collective tapestry of glamour. The scent of anticipation hung heavy in the air, mingling with the soft strains of disco classics drifting from the ballroom.

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Inside, the atmosphere pulsed with energy, the dance floor a sea of laughter and movement beneath the twinkling lights of a thousand mirrored disco balls. Women, whose lives had woven intricate patterns of experience and wisdom, came together in a symphony of joy, their laughter like music to the soul.

Thanks to our sponsors this year, with Pink Gellac leading the way as the main sponsor. During the event, they pampered numerous enthusiastic ladies with countless nail treatments with their fantastic dye kit, which I also have at home.

At Pink Gellac, they believe that nail care is a way to express yourself because everyone is unique. Whether you love bold, eye-catching nails or prefer to let them shine with a neutral, elegant color, Pink Gellac has something for you. What I love about Pink Gellac is that you can easily do it yourself at home, and the polish lasts for a long time. It saves me a tremendous amount of time! I couldn’t think of a better sponsor because I’m such a huge nail polish fan.

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But our community was supported by more wonderful brands that are fans of AndBloom and vice versa. I’ve been chatting cheerfully about Cicé, a German skincare brand, on Instagram for months, and I was extremely pleased that the event had many German guests and a German sponsor. Cicé, founded by Bernadette Brysch and Catharina von Rogister in Hamburg, develops better aging products: their skincare includes skin-soothing plant extracts, and their supplements contain highly effective micronutrients.

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The afternoon unfolded like a dream, each moment more enchanting than the last. Conversations danced like fireflies in the twilight, illuminating the depths of shared experiences and forging bonds that transcended time and space. Stories were exchanged like precious jewels, each one a testament to the resilience and beauty of the human spirit.

As the hours passed, the dance floor became a stage for liberation, a sanctuary where inhibitions were shed like old skin. Women of all shapes and sizes moved with grace and abandon, their movements celebrating the bodies that had carried them through a lifetime of triumphs and trials.

The collective cheers, fueled by the uplifting voice of singer Edsilia Rombley, instilled a profound sense of unity. In that moment, we felt more than just a group of individuals; we felt like sisters, united in purpose and spirit. Together, we formed an unbreakable sisterhood bound by the bonds of camaraderie and support.

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Another wonderful skincare brand that I’ve been a huge fan of for years sponsored the AndBloom event, HydroPeptide. I discovered these products through my esthetician, who uses them during her treatments. At HydroPeptide, they have a passion for peptides. The skin benefits of using peptides were the primary reason for founding the HydroPeptide company. However, peptides are certainly not the only effective epigenetic powerhouse ingredients.

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Here, age is but a number and the passage of time is celebrated with every shimmy and shake. The women, each one a goddess in her own right, embrace the freedom of the dance, casting aside the cares of the world and surrendering to the sheer delight of the moment.

Age is just a fleeting detail, a number that fails to capture the essence of one’s being. The experiences we accumulate, the lessons we learn, and the wisdom we gain truly define us. Age cannot confine the boundless spirit that resides within each of us, nor can it dictate the dreams we dare to pursue. With each passing year, we grow not older but richer in memories, deeper in understanding, and more resilient in spirit. Age may mark the passage of time, but our passion, curiosity, and zest for life keep us forever young at heart.

We extend our deepest gratitude to our sponsors whose generous support made the AndBloom event a truly unforgettable experience. Their belief in our mission to celebrate life and empower women over 40 has been instrumental in bringing our vision to life.

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Sponsor Again and Again Fashion printed a special t-shirt for the event featuring the AndBloom quote: “A little bit older and a lot more fabulous.”

Again and Again Fashion” is more than just a brand; it’s a philosophy embodied in every stitch, every fabric, and every design.

The sparkling high-end brandLa Picaza

was present with stunning handmade crystal handbags.

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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Integer nec odio. Praesent libero. Sed cursus ante dapibus diam. Sed nisi. Nulla quis sem at nibh elementum imperdiet.

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There was dancing, drinking, laughter, and much chatting during the event. The welcome drink was provided by

Cilly Juices. Additionally, guests could get their makeup done by the makeup brand Kiko Milano

. They could have their hands read by Karmalijn, pimp a “piemel” as if their lives depended on it, and the beautiful event was adorned with balloons by BalloBalloon and flowers from Tof Bloemen Amstelveen. And a big thank you to Hotel Arena for providing the stunning venue.

I hope to see you all next year!

Love, Dee

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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Integer nec odio. Praesent libero. Sed cursus ante dapibus diam. Sed nisi. Nulla quis sem at nibh elementum imperdiet.

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