AndBloom is your shortcut to style over 40.
We collect the very best in fashion, home decor, beauty products, and lifestyle items, offering a unique way to shop and find things that you're sure to love. Let us provide you with inspiration, excitement, and satisfaction with just the one item that stands out above the rest.
This community originated from my love for photography, fashion, lifestyle and consciousness. After I turned 40 I started to miss inspiring websites with coolness and authenticity towards aging.
#ANDBLOOM
Society has a distorted perception of beauty. In the art of aging unapologetically, there’s this beauty to having imperfections.
Denise Boomkens
"ANDBLOOM unfurls as a captivating odyssey through the realm of aging. Initiated by photographer Denise Boomkens, this visionary venture commenced in 2018 with the portrayal of resilient women aged 40 and above. Through dedicated efforts, a digital sanctuary was cultivated, where inspiration and acknowledgment harmonize, all under the radiant banner of positive aging."